Google presents a second new Pixel 6 chip to a choose few


Look, you may even plug them in.

Screenshot by ZDNet

If there’s one factor Apple’s iPhone 13 did, it was absolutely to make individuals sit up for a cellphone that really appears completely different, versus one other iPhone 12.

Putting the cameras diagonally reverse one another, versus in a close to little row, is hardly the stuff of shopper desires.

Maybe, then, the tingling for Google’s Pixel 6 can have been intensified.

Maybe, too, Google realizes this. As a result of, in a peculiar enthusiasm for advertising, it is out of the blue dangling the prospect of a real shock.

You, absolutely, shall be questioning all concerning the so-called Tensor chip that shall be embedded within the Pixel 6.

Please let me ask you, although. Does it make a noise? Are you able to decide it up and shake it about? And, most significantly, can you set it in your mouth and eat it?

You would possibly suppose these questions absurd. I’d suppose you merely have not heard of a fairly startling inducement to pleasure that Google is at the moment perpetrating.

It’s releasing precise Google potato chips. The kind you eat after which lament their impact in your girth.

These aren’t extraordinary potato chips.

For a begin, Google’s advert reveals the bag being plugged in. Now that is a revolution.

And never solely are they blessed with a “Googley salty taste,” an thought I do not discover solely palatable, however they arrive overtly personalised to the fortunate recipient.

You already know there is a catch, do not you? You already know that getting a Googley salty taste is not going to be simple.

Effectively, this promotion is operating in Japan. And all 10,000 baggage, 9to5Google laments, have already been taken. The truth that they had been free to the primary 10,000 candidates on-line suggests many had been upset.

Take coronary heart, nonetheless.

Even tiny attention-grabbing wheezes like this supply a glimpse into Google’s intentions.

Beforehand, Google’s telephones have been marketed with all the keenness of a goat at a wake. The Pixels got here, the Pixels went and, apart from a hardy band of loyalists, the telephones made little market share affect.

If Google is actually critical — and the corporate has claimed it’s going to exponentially intensify its advertising of Pixel 6 — then, on the very least, one would possibly see Pixel 6 attracting much more consideration than a lot of its typically superb predecessors.

I fear, nonetheless, that Google will make its advertising resemble, oh, each different cellphone advert.

One in all its preliminary makes an attempt reveals younger skateboarding intellectuals doing thrilling, mental issues, whereas the corporate guarantees that the Pixel 6 will see you for who you’re.

Is not {that a} dreadful thought?

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